GOROKE x Fern Choonet x Yoni_baek

Posted on January 17, 2018

So happy to announce my first work release in 2018. I had the most wonderful pleasure to make illustrations for Goroke, a lovely Seoul based clothing brand. It’s a project very close to the model’s heart since the sweatshirts were embroided with an illustration of her dog.

Available in 3 colors, pink, orange an green. I tried the pink one on, it’s super cute and super comfy! Also comes with a postcard of my illustration of model Seungyeon and her dog!

Please check out the page for the sweatshirts with my design HERE!

HAPPY 2018!

Posted on January 2, 2018

Happy Year of the woof woof! I had a much busier and better illustration year in 2017 so I’d like to express my thanks to my clients and colleagues in Japan and overseas! Of course, thank you friends and family for the love, patience and for just being in my life. THANK YOU SO MUCH!


Posted on December 15, 2017

I will be joining Sorama for their Christmas Market and have some illustration prints & products at Sorama from Dec 16th-24th. There will be a small opening party on Dec 16th so please come by if you are in the Tokyo area! There will be many vendors to sell food, coffee, crafts as well on both Dec 16th and 17th!

Please visit Sorama Gallery + Cafe’s website for details and opening hours HERE!

Teen Breathe Magazine issue 2

Posted on November 15, 2017

I recently did illustrations for Teen Breathe magazine. Teen Breathe is a magazine for young adults and parents who are looking to read about mindfulness and well-being in the modern day. The article highlights on cyber bullying and how to deal with them.

The article is now online here.  Very interesting read for parents and teens! (Words by Donna Findlay)

Thank you to Art Director Jonathan Grogan for the art direction.


The Tokyoiter

Posted on August 10, 2017

This lady I made for The Tokyoiter recently received a lot of love from many wonderful sites. I made this illustration cover for The Tokyoiter about a year ago so I’m glad that The Tokyoiter’s getting a lot of good buzz and praise they deserve!

If you’re wondering what this project is, the boys wrote on The Tokyoiter’s site:

” The Tokyoiter is made by illustration and drawing freaks who are willing to present the talent of artists they like to a larger audience. Some of us are illustrators and some are just living in Tokyo a wonderful city full of stories and daily inspiration. We want to celebrate the passion for this city and its inhabitants’ story.

We hope that each cover will be a testimony of what’s make Tokyo such fascinating place to live and experience. We are sure that with this tribute to The New Yorker traditional cover art and The Parisianer, we can both celebrate illustration, cartooning, drawing, design, creativity… and Tokyo. “

Please check out other covers by amazing artists and read more about this great project here.

Featured on:

Lonely Planet
Fast Company Design
My Modern Met
Design Taxi
Spoon & Tamago
BuzzFeed Japan
Food 52

& many more


May 2017 updates!

Posted on June 10, 2017

May was quite a busy and productive month for me. After my trip back home to Bangkok, I returned to Tokyo with two exciting projects. I was so happy to be able to join my sister Fai from Studio Cosette for a fun POP UP at Sugar Town in Omotesando. Owners Motoko and Mai san are super lovely and they were so kind to welcome us and our products. Thanks to my friends and everyone who came to the POP UP!

Also, I was so honored to be able to join Instagram Japan to paint on canvas tote bags at Adweek Asia 2017’s event. It was really fun to customize and paint on tote bags for guests at the event. Thank you Instagram Japan and everyone involved in the project!


ADWEEK Asia x Instagram

Posted on May 30, 2017

Incredibly honored to be a part of AdWeek Asia 2017 in Tokyo. I will be one of the Swag Painting Artists (alongside incredible illustrators) to paint on canvas tote bags on Wednesday 05/31 at Midtown Tokyo in Roppongi.

If you are attending Adweek Asia, please come say hello! I will be making updates on the day of on Instagram and Instagram Storries, please stay tuned! @fernchoonetillus

Dates for ADWEEK Asia in Tokyo is from 05/29-06/01.
More info at: http://asia.advertisingweek.com


Posted on April 29, 2017


I’m excited to announce the very first POPUP event of STUDIO COSETTE x FERN CHOONET at SUGAR TOWN TOKYO.

You are invited to join sisters Fai Oda and Fern Choonet on our fantastic event full of jewelries and illustrations at the lovely Sugar Town Tokyo.

Sugar Town Tokyo will be hosting a small opening party on Saturday May 20th. There will be drinks, light snacks and good conversations! Please come say hello!

※ Popup dates: May 20th – June 4th
※ Opening Party: Saturday, May 20th, 17:00 – 20:00
※ Location: Sugar Town Tokyo
※ Opening Hours: 12:00 – 20:00
※ Days off: Thursdays


For questions, please email: hello@studiocosette.com or hello@fernchoonet.com

Instagram Japan: Geo Stamps

Posted on April 20, 2017

This month, I have a chance to work with Instagram Japan to create Geo Stamps for Tokyo.

The 4 designs will be available on Instagram Stories and Instagram Direct for users in Tokyo! Just turn on locations 📍 and they will be available in Asakusa, Haneda International Airport, and anywhere in Tokyo area!

I am extremely honored and humbled to be able to have my works alongside many talented and amazing Japanese illustrators. Please definitely use the stamps when you are in Tokyo!

Please check the news in Japanese here! 


January / February / March updates

Posted on March 9, 2017

Been a busy start to 2017! So grateful for many projects these past months.

Here are some recent projects I have had a wonderful chance to work on:

Elle Gourmet Japan, February 2017 issue’s booklet, Elle Cooking.
Editor: Ayaka Hasegawa





Map for Cafe & Dining Bar CHICK in Shiga Prefecture, Japan

Illustration for writer Hengtee Lim‘s story Chasing Cats on Medium. Thank you!

Please check out the links to see more information. Thank you so much all for the great projects! 🙂